The Lean Startup : The Million Copy Bestseller

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(as of Mar 15, 2024 16:42:26 UTC – Details)

Most new businesses fail. But most of those failures are preventable. This title offers a fresh approach to business that’s being adopted around the world. It describes learning what your customers really want, testing your vision continuously, and adapting and adjusting before it’s too late.

From the Publisher

Build-measure-learn Feedback Loop

The Build-Measure-Learn Feedback loop is at the core of the Lean Startup model.

Classic Product Chart

Startups have a destination in mind: creating a thriving and world-changing business. I call that the startup’s vision. To achieve that vision, startups employ a strategy, which includes a business model, a product road map, a point of view about partners and competitors, and ideas about who the customer will be. The product is the end result of this strategy.

The Revised Chart

Products change constantly through the process of optimization. Less frequently, the strategy may have to change (called a pivot). However, the overarching vision rarely changes. Entrepreneurs are committed to seeing the startup through to that destination. Every setback is an opportunity for learning how to get where they want to go.

Publisher ‏ : ‎ Portfolio Penguin (1 January 2011)
Language ‏ : ‎ English
Paperback ‏ : ‎ 336 pages
ISBN-10 ‏ : ‎ 0670921602
ISBN-13 ‏ : ‎ 978-0670921607
Item Weight ‏ : ‎ 330 g
Dimensions ‏ : ‎ 23.4 x 15.3 x 2.03 cm
Country of Origin ‏ : ‎ India
Net Quantity ‏ : ‎ 1.00 count